Software Solutions to Manage Your Property Assets

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There are several real estate as well as property investors across the country and the trends seem to brightening up again after a dull season last year. Yet managing properties may be cumbersome as one owner may have multiple properties. Recording details of tenants in each one of them, remembering occupied property and vacant ones, collecting rent, conducting maintenance, and a lot more activities are part of property management. These have been traditionally been done on paper, email and spreadsheets. Now, owners and investors can use property management software to supervise their properties and day-to-day tasks.

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What is Property Management Software?

A Property Management Software or Property Management Solution is a software application that is used to supervise the day-to-day activities of commercial as well as rental residential-properties. This application can also be used by agencies or organizations that have been established to manage properties. In simpler words, property management software is a program designed to help people manage residential and commercial properties that they own or behalf of owners.

Problems with Current Methods

  • Market Prices:These keep changing according to economic trends and government policies. As prices are matched with inflation and devaluation of the currency, the resulting income for property owners becomes much lesser. It is not always possible to modify rents collected according to market prices. An automated solution is required to match rents collected with the current market prices.
  • Poor Reporting/Communication:There are very poor lines of communication between property owners, managers and tenants. The currently used methods of communication are through direct contact, phone calls and emails. However, these methods do not guarantee a prompt and/or complete response. A single medium is required through which owners and tenants can always be engaged with each other.
  • Expensive:Currently, property management involves a lengthy process which needs several members. For example, property owners and property managers may hire unique teams to maintain contact with tenants of each property. The purpose would be to address their concerns, collect rent and share latest guidelines.  Another team would be required to manage finances. In addition, teams or employees would be required to conduct inspections and also advertise the availability of property for rent or purchase.  These repeated expenditures can dent profits by a huge margin. It could be highly productive if there is a single solution to manage all aspects of property.
  • No Monitoring:With several property assets in multiple locations, how can a property owner or property manager monitor their status 24/7? It would be impractical or perhaps impossible for an owner or his staff members to continuously monitor activities in all locations. Besides, the lack of monitoring leads to other problems mentioned earlier in this blog. Is there an alternative to these traditional methods of management? Can a single solution handle all aspects of property management?

Here is the solution!

Development of property management software with a single-time investment is the cure. With trust accounting, maintenance, inspection, communication, and reporting features, it brings together all the key functions of property management into the one program. Not only does this save time and money by reducing add-ons, but it also streamlines your day-to-day property management tasks. With such a software solution, property managers in India can get more things done and focus on what really matters; such as nurturing leads, increasing number of tenants and providing better service to your clients.

Additionally, property management software helps maintaining a clear digital paper trail for compliance purposes. Majestic People Infotech is a Coimbatore-based experienced software development company in India. We develop customized property management solutions for different industries including commercial, residential, hospitality, educational, and health.  We invite you for a quick discussion on what is our advantage if developing property management software.

Ensuring that Your Web Design Effectively Generates Leads

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“A web design may be great but it is of less use to a business unless it is optimized to search engines.”
This is true as the purpose of a website is to attract potential business from online visitors. But when there are thousands (if not more) of business websites that offer the same products or services; why should a web user visit yours? The question of “why” may depend on the unique strategies of each business, but the “how” is simpler and has been in the news for a long time. This is also highlighted in Google’s latest algorithm update which states that the basic qualities required in a website to be features in top rankings include:

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• Good content with apt keywords and with a tone that reflects the latest trends
• Visually appealing site structure with proper placement of menus and tabs
• Better User Experience

Here is each quality described in detail:

Content: This refers to everything on your website. It can include texts, images, graphics, videos, and even accurate meta-descriptions while indexing your site in search engines such as Google. The content of a website can be broadly defined as anything inside the designed structure. It is the voice if your website is a body. The content of a website should interact with website visitors as they could include prospective clients. Interaction here means that the content of your website shouldn’t seem as wordings of an academic text book. Website visitors should see a solution in each line of the content. Besides, the content should be modelled for the target audience. For example, if you run an educational organization, the content should be suitable for students, parents, teachers, and other stakeholders. These characteristics are mandatory for your site’s search engine optimization and also to grab the attention of online consumers.

Site Structure or User Interface: Your website’s content should be properly organized. Visitors should be able to locate required information with ease. Besides, the site should be easily navigable and all content should be represented with short texts in different menus. In fact, the designing of such menus and placing them in right spots of the website also have valid importance. There are 8 types of navigation menus such as drop-down menus, hamburger menus, footer menus, and sidebar menus among others. The most apt one needs to be selected for your website depending on the amount of content it covers. Special consideration should also be given to ensure that your website is responsive to all devices include mobiles and androids.

User Experience: This is the process of creating products that provide meaningful and relevant experiences to users. User Experience is important because it tries to fulfill the user’s needs. It aims to provide positive experiences that keep users loyal to the product or brand. Consider this illustrated example; a user is visiting your website. He is immediately greeted with an explainer video or a brightly colored homepage. He is then greeted by a chatbot inquiring what his purpose in visiting the website is. Then when he visits a particular page, a functionality which language he would like to view the content in. These are just some examples of good user experience on a website. In summary, User Experience is about personalizing the browsing experiences of each visitor.

These features mentioned above are necessary for a website to attract visitors and then effectively convert them to leads. It is not everyone’s cup of tea and requires the services of an experienced website designing company. Majestic People Infotech (MPI) is a prime example of this as we give life to text, media files and functionalities of a website. MPI has always ensured that websites we design feature good content, organized site structures and an appropriate User Experience. Contact us or drop by our office to learn more.

SEO or Social Media Marketing – Which One should Your Business Choose?

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Digital campaigns and promotions are a necessity of every business today. There are several options available, some of which have not even been utilized accurately by a large section of businesses. This is indeed the case of small to medium sized companies and start-ups that are just beginning to learn the tricks to achieve commercial success. Search engine optimization and social media marketing are two important aspects of digital campaigns. Each one has its own advantages. However, the volume and speed of their implementation may depend on factors that include the type of your business, the objectives, the target audience, and the budgetary limits. So which should your business choose?

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Benefits of SEO:

Lesser Costs: This is one of the primarily crucial points to understand when opting for SEO campaigns. They do not involve payments for thousands of advertisements or repetitive costs to maintain a high flow of traffic to your website. With just a single upfront cost, the SEO Company in India that you select will implement strategies to achieve a higher ranking for your website on search engine results. In contrast to paid advertisements, your traffic will not decrease once the ad stops. Besides, there are no fixed costs for every SEO campaign. These can be modulated according to your specific business objectives, size of audience.

Google Impact: The first thing internet users do when they have a requirement is to search on Google. This major search engine has high credibility in India as well as other parts of Asia. Most business SEO strategies (if not all) are cantered around being ranked among the top in the first page of search engine results. Hence, if your business is listed in these top results, its reputation will simultaneously increase by a large margin. A common concept is that if a company or business is listed on the top of Google’s search engine results, then it should be a reputed and trusted one. This is regardless of your size or years in the business.

High Competition: Several other businesses, organizations as well as independent professionals are investing on SEO processes in India. Every major company or business is listed in Google search engine results. Is your business visible among them? If not, customers will virtually regard your company as non-existent. The competition is high today and this will continue for the rest of the year and beyond. It is highly recommended that you contact a provider of SEO services immediately.

Benefits of Social Media Marketing:

Popularity: Social Media platforms such as Facebook and Twitter are virtually used by everyone in the urban population. Social Media Marketing enables your business to be visible 24/7 whether or not customers have the necessity. A thin life of difference here is that you may not always provide products/solutions/services for particular demands. Instead, you indirectly generate that demand. Social Media Marketing also enables you to reach out to a target audience based on a special locality, age-group, interest, and gender. With this unique targeting feature, your advertisements can also be targeted at a specific audience for a particular time period such as festivals.

Adaptation to Customer Mood: The moods or interests of the common public as well as prospective customers are immediately known on social media platforms. People of different interests, communities, origins, and even levels of income pour their hearts out on such platforms especially that of Facebook. You can study the mood of the buyer and his or preferences for products/services. Analysis can also be done on the current trends and the types of advertisements that have the most potential of grabbing customers’ attention. Marketing and advertising strategies can be fine-tuned based on these insights.

Word of Mouth: This is massive on social media platforms and has several additional benefits attached to it. A separate page can be created for your company or brand-name on Facebook and a community can be built around it. It needs to be kept in mind that posts and opinions shared on social media platforms will go viral. Positive reviews from existing clients and news about your latest products/services as well as your responsiveness to customers will be spread to millions within seconds!

Majestic People Infotech has subject matter expertise in providing services of both search engine optimization and social media strategy. We have provided such solution to varied industries including retail, manufacturing, education, and tourism among others. Contact us to discuss the unique SEO and social media marketing strategies that we can implement for your business.

Designing a website for your brand

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We at Majestic People Infotech recognize a brand to be a symbol. A brand is meant to package all of the associations, experiences and characteristics into a single name or symbol. A few decades back, a brand name in India used to be represented or rather promoted through newspapers, television and at times radio networks. However, a brand’s presence as well as its relevance in today’s digital economy necessitates the designing of an official website for the brand.

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It isn’t as simple as it sounds. Every professional organization as well as individual operates a website today. So what makes the website of your brand name unique? Moreover, not every website design can complement the unique products and services of a brand. Each business or brand name has its own target audience. For example, designing an online travel portal such as MakeMyTrip.com or Yatra.com would require a web template that is different from a social media network such as Facebook. Here are some of the basic features you need to consider while designing a website for your brand:

• Colour: The choice of a good colour palette is very important in branding. Colour isn’t just about creativity. It stimulates different kinds of emotions for the visitors of your website. For example, red symbolizes passion, energy, power, and excitement. Green symbolizes nature, environment, profit, money, and health. Which colour does your target audience prefer? Other colours carry different associations and effects. However, you need to be careful while selecting a colour theme for your brand’s website design. Varied cultures, religions and even age groups react differently to the same colour.

• Structure: The theme and structure of your brand’s website should also be given attention. The placement of your brand’s logo, the positioning of the menus and the presence of media files play crucial factors. The accepted norm when positioning your site’s logo is to put it in the upper left area of the page. The size of the logo is also important. It shouldn’t be too small or too big.

• Emotion: Emotion is another factor to consider while designing your brand’s website. What feelings and emotions do you want people to experience when they visit your site? What sort of things do you want them to associate with your brand? It isn’t enough if your website is designed only based on the latest trends. The “Human touch” that adds life to your website should be present. Give people what they want. Your website should make them feel that you are one of them.

• Tone: This refers to the language as well as style of content on your website. It should be modelled on the target audience. If your brand is a friendly and down to earth, and your audience are young, tech savvy people, then informal and fun tone of voice may work well for you. On the other hand, if you’re making a website for an investment bank, the tone of voice should reflect that by being much more formal.

Adhere to these points and you can be ensured that your brand’s website stands out from the crowd. A lot is being spoken about the technical aspects of developing a website. Why don’t you leave that to us at Majestic People Infotech? We invite you for discussions on how to develop a unique and cost-effective website for your brand-name.

Why businesses need to have unique mobile apps in India

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Mobile App Development Trends in India – 2018

Alushta, Russia - November 19, 2016: A set of programs from famous brands of social networking on the iPhone 7 in woman hands. iPhone 7 Jet Black was created and developed by the Apple inc.

The technological scene in India as well as the expectations of the end-users in the region has changed drastically in the past decade. India in fact has emerged as a leader in the web technology and software development industries. The past five years have seen this trend incline more towards mobile app development. The core reason behind this could be the rapid surge in mobile phone users and smart phone users in the country.

It is well known that marketing is all about reaching out to prospective customers in the regions they reside the most or the platforms they use the most. Did you know that India is set to have 530 million smart phone users by the end of 2018? With increasing mobile Smartphone adoption and users downloading and utilizing more apps than ever before, the Indian market presents is an open treasure for several sectors of companies.

Isn’t it then sensible for businesses in India to invest on the development of mobile apps and immediately convert their marketing attempts into sales? Yet, there are to mobile and android apps than is widely believed. Trends are changing every year and competition is getting fiercer than before. To get ahead of this competition, businesses need to contact a mobile app development company in India to suggest solutions that match with the latest trends.

These are some of the major Indian mobile app development trends that commenced in 2018 and will dominate the market for the next decade:

Customized Mobile Applications: It is highly recommended that every business should possess a customized mobile application of its own. This mobile can be of a unique concept developed by a particular business, a specific product or service that it offers, or simply a mobile representation of the entire business. The central government’s recent push for digitalization of all transactions has increased the demand of customized enterprise mobile apps multifold.

Internet of Things (IoT): IoT is revolutionizing businesses processes significantly. Modern Indian users require technology to give them daily life solutions and not remain pieces of luxury. IoT devices such as smart apps are gaining popularity. Smart apps give a user control over almost any electronic or lock-system in his her house. Business need to harvest returns from this trend. For example, an electronics company can develop smart-apps to give its consumers more control over the devices.

Cybersecurity: Business property needs to be kept safe; both in real life and in cyberspace. There are increasing number of reports of hackers and malicious elements attacking digital properties of businesses across India. The data of consumers, access to products and services and stealing of confidential information are some of the dangers arising from the lack of Cybersecurity. Businesses need to develop mobile threat defense solutions devices that are used for corporate purposes.

Mobile Apps with Chatbots: Chatbots are simple messenger apps that greet visitors to a website or allow members of a web portal to chat between themselves. Now chatbots have made their mark in mobile apps as well. Chatbots as mobile app are simple routes for businesses to directly interact with their consumers. If developed, these chatbots can be uploaded to common mediums such as Google Play Store or even published on a company’s website to be downloaded by consumers. The latest products released or information of services provided by a business can be shared by a business with its customers through these chatbot apps.

Mobile Payment Integration: It has been already been ascertained that mobile phones are in the hands of every modern Indian consumer. Hence, every customer will find it more convenient to pay for a business’ goods or services right from a mobile device. Moreover, internet shopping is currently transacted more from mobile devices. This is the platform that most internet consumers prefer for purchases. Businesses should explore this trend to make their processes more swift and easy.

Cloud-Based Technology: Cloud technology presents a number of benefits such as – streamlining the operations, reduction in equipment and hosting cost, enhanced storage capability, and increased productivity. Mobile apps and their data can be developed on cloud so that their use will not be limited to specific devices such as in the case of native apps.

Majestic People Infotech continuously updates its approach with the latest trends. Does your business have any requirement to develop mobile apps? Or do you want to know which app will be suitable for your business and what will exactly be its benefits? Contact us and we will be glad to discuss with you.

The Trends of Modern Web Designs – MPI

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Today, websites are common for every organization; commercial, educational, non-profit or other. There may be several firms belonging to a single industry located in a particular region and each one may have its own customized website. With so much competition, how can a business ensure that its website stands out, attracts prospective customers and converts them into genuine sales? Majestic People Infotech (MPI) is a leading website design and development company in India that will provide result-oriented web designs for businesses.

How do we do that? MPI’s approach to website development is to opt for modern web designs, in contrast to traditional web templates. Figuratively speaking, “the secret behind prized cooking recipes is not in their ingredients, but rather in the way they are presented”. Similarly, MPI’s advantage in website designing and website development is the utilization of modern web designs. Our team constantly monitors the new trends in technology, business and even fashion. New web templates, features and styles emerge almost every fortnight.

From research and successful implementations, our approach to developing modern web designs features the following elements;

1. Unique and large typography: MPI chooses unique typography or customizes popular fonts to uniquely represent a business online. Several businesses have specific fonts or typographies that give their online presences unique identify when compared to competitors. Moreover, MPI chooses typography in web designing projects that give subtle hints about the activities of a business, its approach and its mother industry. We also properly align and arrange the website’s text to make it more readable. A strategy that MPI uses in content alignment is to direct website users to the most important information and enable them to follow the structure of the website.

2. Hero Images and Banners: A hero image is a term used to describe an oversized banner image at the top of a website. MPI uses large sized hero images to give website visitors a first glimpse of a company’s offering with full width placement on the top of a homepage. MPI uses high resolution graphics and conversion goals such as signup forms to instantly implement call-to-action moves. A hero image or banner can give a personal touch that immediately builds credibility for a brand name.

3. Background Videos: Modern web designs use content to a minimum, relying more on videos, images and call-to-action functionalities. We give business the option of adding videos in the background of a webpage, preferably the Home Page of the website. MPI uses these videos to narrate content and significantly reduce amounts of typed content elsewhere in the website. The advantage of background videos is that they grab the attention of visitors from the very first moment. Importantly, these videos allow visitors to understand the key points of a company.

4. Product/Service Images: MPI integrates product images of large sizes in its website designs. We also ensure that the images are responsive to ensure an optimized experience for viewers coming from different devices. The advantage of using images that denote a business’ product or service is that allow visitors to visualize these particular products or services. Besides, labeling such images with search-engine friendly metadata and captions assist in search engine optimization of the website.

5. Mobile Responsiveness: Modern website users access the internet from various platforms including PCs, mobile phones, tablets, and most recently smart watches. The MPI team recognizes this and mandatorily develops web designs that are responsive to all devices. Our modern web designing approach ensures that all images are equally accessible from any device. In addition, we utilize the most advanced web designing tools to facilitate automated tuning of website content to the device from which it is being accessed.

Majestic People Infotech (MPI) has earned a good reputation among clients for its focus on modern web designs and fusing creativity with the best of web technology. We do not just develop a digital presence of a business; we add life to it which will attract prospective customers. Businesses, educational organizations, financial institutions, and even government departments are invited for discussions on how MPI can develop modern websites as per your requirements or revamp your existing ones to match the latest trends.

The representatives of Majestic People Infotech can be reached via email at
info@themajesticpeople.com or by dialing our registered number at +91- 422-4385890. Interested clients are also welcome to visit us directly at our office in Coimbatore,India.

Customized Software Applications For Your Business

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Does your business have a customized software application? If not, it is high time that you get one! At first, what is a software application? Keeping aside all the technical jargon, a software application is simply a window for prospective customers to your business, right from their respective mobile phones or computers. Want it to be defined more simply? A customized software solution is your digital sales agent who remains with your customers 24/7!

Examples Of Software Applications

Everything you use on a computer, an android phone or a tablet device is a software application. In this internet era, software applications can be anything from interfaces, messaging services and payment gateways, to database applications and e-commerce applications. For example, the browser you use to connect to the internet is a software application and even the popular social media portal named Facebook is a software application.

Hence, all this time you have been using the software applications of other brand-names. Won’t it better if you could have your own customized software application? A software application that carries your brand name? But why does your business need to invest on a customized software application?

The Advantages Of Customized Software Applications

1. The foremost important benefit of custom application development is that it is tailor-made by a custom software application development company to suit the exact needs of your business. It will not be any general application. You own it and can customize it to highlight the identity of your own brand name.

2. A strong advantage of customized software developments are that they provide a complete security to your business from external threats. In fact, several businesses fall prey to hacking attempts owing to the vulnerabilities in commonly-used software. On the other hand, Customized software applications show very less chances of being attacked, as a lot more complexities will be involved in order to breach the system.

3. Custom application development is capable of operating with the software packages that are already operated by your business. This cannot be said of several outside software packages that may hamper errors while interacting with the existing infrastructures of your business. For example, your business may require the use of certain languages, colors and image sizes, which an externally licensed software application will not support.

4. With custom application development, your software is maintained for as long as you require it to be. In contrast, with external software applications, your business is at the mercy of the brand-name it belongs to. What if they fall into some legal trouble or face bankruptcy? The app will disappear and your business profits will sink down the drain! This is more the reason, why you should have your own software application developed.

6. Custom business software assists in the reduction of hardware acquisition costs. On the other hand, licensed software packages require the investment on extra hardware by their side, for effective functioning. Custom software developing companies will fine tune your program to suit both the vendor of your hardware as well as your hardware’s capabilities. This ultimately helps your business save money, as you will not need to purchase unnecessary additional hardware.

Majestic People InfoTech (MPI) located in Coimbatore, India is an experienced developer of customized software applications. We understand your business concept as well its objective to lay the framework in developing a customized software application. MPI invites you for a transparent discussion, so that we can help your business literally venture into the hands of every customer.

Why do you need web-hosting services?

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Almost every business down the street currently has either a website or software of its own. But a website or software application is similar to a commercial building. It may be an office, a store or even a factory. Will that be enough to do your business? Don’t you need a proper address or an allotted space to have this building? You can’t just shift your business to different locations overnight, can you? Continue reading →

The Myth Of Web Application Development

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The world is currently dominated by the IT sector. Period! There cannot be any argument regarding that. Websites and web applications rule the entire economy. Business, trade, communication and even news are transmitted to the public, through these. To top it, the IT revolution isn’t limited to the western world. India in fact, is now a primary destination for web application development outsourcing. Continue reading →

Concept of IT Outsourcing

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The reach of Information Technology has grown multi-fold in the past decade. Most commercial transactions in the world, if not all; are being on the web or through its aligned software through different mediums. In fact, the unspoken qualification factor for a business to be regarded as successful today is its operation of a website as well usage of business-centric software. In plain words, developing business software makes the operations simpler for a business, is more accurate, less time-consuming, and also gives a boost to the brand’s reputation. Continue reading →